CyberMouse Thursday, March 04, 2004: Newsplex Trends Report - No. 5 March 2004 The Newsplex Trends Report is a periodic summary of activities, developments, research results and insights from the staff of the Ifra Newsplex at the University of South Carolina. The Newsplex is a prototype convergent micro-newsroom developed by Ifra for demonstration, training and research in next-generation multiple-media newshandling tools and techniques. TREND Mobile Publishing Diana Harris voted in the U.S. Democratic presidential primary in South Carolina at about 8 a.m. on Feb. 3 and walked out of the Quail Valley polling place in northwest Columbia to be greeted by two reporters with a Nokia camera phone. She was about to help Ifra Newsplex set new standards in journalism and news technology. The reporters from the University of South Carolina's school of journalism scribbled notes as Harris commented briefly about how the election could affect African-Americans and the economy. Then they snapped her picture with the Nokia 3600's integrated full-color VGA-resolution camera. The journalists were part of the Newsplex Mobile Media Project designed to explore and evaluate cutting-edge tools and techniques in convergent newshandling by combining the latest advancements in mobile phone and wireless Internet technologies with the well-refined skills of newspaper and television reporting. As Harris walked away, the reporters used the phone's keypad to input a text message summarizing the encounter, attached the photo, and emailed it directly from the mobile handset to a special type of Web site called a moblog, short for mobile web log. In all, seven teams of print and broadcast journalists enveloped the Columbia area to report Primary Day in all its varied nuances using first- and second-generation mobile imaging phones and advanced GMS/GPRS networks provided by Cingular Wireless. From before the polls opened in the morning until after the corks and tissues came out that night, these multiple-media journalists continuously captured and upload hundreds of digital pictures, video-audio shorts and text summaries to the site called the Newsplex/Cingular Wireless Election Connection, hosted by TextAmerica (http://scprimary.textamerica.com). Upon receipt, each upload was automatically formatted by TextAmerica's underlying technology and posted as a new entry on the web site, where it was instantly available for public viewing, comment and download. The entry about Harris posted at 8:15 a.m. At the year-old $2 million Newsplex prototype convergent newsroom, a uniquely constituted editorial team supported the field journalists and oversaw assembly of the Wireless Election Connection moblog. - A newsflow editor with 10 years experience as a television news director managed the overall process, directing the reporting teams toward the ultimate goal of providing a distinctively comprehensive and engaging presentation of the Primary Day story. - Storybuilders, one with background as an Associated Press wire service editor, another with decades reporting and editing for major metros, edited and categorized the constant flow of submissions from the mobile journalists all the while taking additional information from them over the same phones being used for newsgathering and delivery. - And a new type of hybrid informatics journalist called a newsresourcer, experienced in news judgment and skilled in information management augmented the moblog submissions with research and online links adding even greater depth and breadth to the presentation. For the item about Harris, the lead newsresourcer inserted a link to an online profile of the Quail Valley community showing its ethnic and economic diversity. Individually, each entry in the Wireless Election Connection documented a single action, statement or scene of the primary process – a voter's comment, a supporter's placard, a candidate's claim, a detractor's sneer, lines at polling stations, empty voting booths, people energized, tired, involved, disengaged, satisfied or angry. Each entry stands alone as a piece of micro-journalism. Collectively, however, the entries accumulated through the day to form an intricate mosaic revealing the larger trends and tones of a massively complicated community news event. In this way, the process melded some of the best attributes of in-depth, wide-ranging, detail-oriented newspaper reporting and real-time, putting-you-at-the-scene, visually engaging television coverage. It produced content of potential value to both of those traditional media, yet also resulted in a news presentation with a weight of its own for news consumers. It took its cues from the marketplace by tapping into the increasingly popular web log format and using the increasingly popular camera phones, yet notched both up to a higher level of news and information resource by applying professional editorial standards and workflows. The results were overwhelming to those involved in the project. Media attention to the new type of election coverage was considerable. Cingular Wireless put out a single press release about the event, and the company later found out that this would be its third most read release in the past year. By the time the Wireless Election Connection shut down coverage at 11 p.m., after N.C. Sen. John Edwards was declared the winner of the primary in his home state, TextAmerica statistics show that 379 other Web sites around the world were taking content from the Newsplex site. The hit counter for the 24-hour period was over 8500. The Wireless Election Connection is exactly the kind of effort for which the Newsplex was conceived. The results of this project will factor directly back into Ifra's training and support for converging media companies. An expanded version of this article is published in Ifra's "newspaper techniques" magazine and is available online at http://www.newsplex.org/knowledgebase/index.shtml. - Kerry J. Northrup, Director, IfraNewsplex, northrup@ifra.com CONTEXT - New ezine to cover European digital media http://www.journalism.co.uk/news/story820.shtml - 'Watchblogs' Put the Political Press Under the Microscope http://ojr.org/ojr/glaser/1076465317.php - MSNBC Freshens Up http://www.ojr.org/ojr/kramer/1076550248.php - Phone Cam Photo Atop NYT http://www.poynter.org/column.asp?id=31&aid=61103 - Study: E-Newsletter Readers Grow Itchy Trigger Fingers http://www.internetnews.com/IAR/article.php/3313471 - Why Blogs Mean Business http://www.business20.com/b2/web/articles/0,17863,575603,00.html - Tech Answers No Prayers http://www.business20.com/b2/web/articles/0,17863,573497,00.html - Guardian rejects tabloid http://media.guardian.co.uk/presspublishing/story/0,7495,1147813,00.html - Web publishers could be liable for libel Europe-wide http://www.journalism.co.uk/news/story815.shtml - 'Just text P-A-U-L to this five-digit number...' http://news.bbc.co.uk/1/hi/magazine/3451055.stm - A news librarian (news researcher) contributed to this report http://www.ils.unc.edu/ils/releases/RELEASE04_barreau.html - Conversations with Assignment Editors in a Television Newsroom on the Affect of Convergence on their Role as Primary Gatekeeper http://www.jour.sc.edu/news/convergence/issue7.html#conversations - What's Working and What's Not: A Survey of Print and Broadcast News Convergence Programs http://www.jour.sc.edu/news/convergence/issue7.html#what - Hand-held e-book readers to hit market soon http://www.japantimes.co.jp/cgi-bin/getarticle.pl5?nn20040203b3.htm - Makers Scramble To Put Some Bend In 'Electric Paper' http://www.washingtonpost.com/wp-dyn/articles/A34553-2004Feb11.html (subscription required) - Redefining the News Online http://ojr.org/ojr/workplace/1075928349.php - Byebye Mac? - Nach Ringier, Tamedia und NZZ planen auch Jean Frey, Basler Zeitung Medien und Espace Media Groupe den Ausstieg aus der Apple-Welt http://www.persoenlich.com/news/show_news.cfm?newsid=37881 - `Hindustan Times' among newspapers targeted by global media http://www.taipeitimes.com/News/edit/archives/2004/02/05/2003097557 - New US tabloids: more Ja Rule than Jack Straw http://www.csmonitor.com/2004/0205/p02s02-ussc.html - One day we'll all be reading e-papers http://media.guardian.co.uk/mediaguardian/story/0,7558,1143719,00.html - Irish Broadsheet to Go Tabloid http://news.scotsman.com/latest.cfm?id=2499832 - New York Times launches 1st blog http://www.cyberjournalist.net/news/000902.php - India: Media: Diversification key to growth http://www.agencyfaqs.com/news/stories/2004/01/25/8216.html - Good Job Prospects for Online Journalists http://www.journalism.co.uk/news/story802.shtml - Newspapers thriving in electronic era http://www.thestar.com/NASApp/cs/ContentServer?pagename=thestar/Layout/Article_Type1&c=Article&cid=1074813008687&call_pageid=968350072197&col=969048863851 - Yahoo! beefs up news operation http://media.guardian.co.uk/newmedia/story/0,7496,1122349,00.html - Independent drops Saturday broadsheet http://media.guardian.co.uk/presspublishing/story/0,7495,1123988,00.html - MINDS: European news agencies create a new generation of mobile information services http://www.presseportal.de/story.htx?nr=515395 - Will London's Tab Experiment Affect U.S. Broadsheets? http://www.mediainfo.com/eandp/news/article_display.jsp?vnu_content_id=2066198 - Tabloid boosts Times http://media.guardian.co.uk/presspublishing/story/0,7495,1119733,00.html - New daily targeted at private enterprise http://www.thestandard.com.hk/thestandard/news_detail_frame.cfm?articleid=44517&intcatid=2 - Times rolls out tabloid expansion http://media.guardian.co.uk/presspublishing/story/0,7495,1117212,00.html - News video gets mobile http://www.broadcastingcable.com/article/CA359497 - 'Push' technology gets a nudge http://www.boston.com/business/technology/articles/2004/01/05/push_technology_gets_a_nudge/ - CFJE-report on Knowledge Management in the media has hit the streets http://www.cfje.dk/cfje/VidBase.nsf/ID/CB00488977 - Non-Browser-Based Applications Grow in Popularity http://www.adweek.com/aw/iq_interactive/article_display.jsp?vnu_content_id=2060818 - Freewheeling 'bloggers' are rewriting rules of journalism http://www.usatoday.com/tech/news/2003-12-30-blogging-usat_x.htm - MIT Media Lab Offers a Simple Recipe for Publishing Homegrown News http://www.ojr.org/ojr/technology/1071702097.php - Live on the ocean wave http://news.bbc.co.uk/aboutbbcnews/hi/this_is_bbc_news/newsid_3303000/3303455.stm - Nikkei Flexes Its Online Muscle http://www.ojr.org/japan/qa/1070490296.php - The big issue - Which broadsheet will be the first to go fully tabloid? http://media.guardian.co.uk/mediaguardian/story/0,7558,1101961,00.html - Times reaps benefit of tabloid launch http://media.guardian.co.uk/presspublishing/story/0,7495,1100154,00.html - Les tabloïds déteignent sur la "presse de qualité" http://www.lemonde.fr/web/article/0,1-0@2-3452,36-344528,0.html - Mississippi Paper Shifts to Afternoon Publication http://www.editorandpublisher.com/editorandpublisher/headlines/article_display.jsp?vnu_content_id=2045973 - Rocky Mountain News first to distribute Newsbook online http://www.newsandtech.com/issues/2003/12-03/nt/12-03_newsbook.htm - Free Papers Won't Replace Paid Ones http://www.editorandpublisher.com/editorandpublisher/headlines/article_display.jsp?vnu_content_id=2041705 - Newspaper pullout readers skewed towards 25-34 age http://www.indiantelevision.com/headlines/y2k3/dec/dec20.htm - Why Do People Read Newspapers? http://www.ajr.org/Article.asp?id=3505 - Sun to launch broadsheet edition http://deadbrain.co.uk/news/article_2003_12_01_4914.php UPCOMING AT IFRA NEWSPLEX - Newsplex on Tour: The experience comes to you 24-28 May 2004: http://www.newsplex.org/program/training_tour.shtml - Backpack Journalism: Multiskilled multimedia newsgathering 21-25 June 2004: http://www.newsplex.org/program/training_backpack.shtml - Adplexing: Cross-media advertising training 20-23 September 2004: http://www.newsplex.org/program/training_ad.shtml - Visual Journalism Day at IfraExpo 11 October 2004: http://www.newsplex.org/program/training_visual.shtml - 4th International Summit on Newsrooms: "Next Steps" 9-10 November 2004: http://www.newsplex.org/program/training_summit4.shtml - Other Newsplex training and support activities http://www.newsplex.org/program/training.shtml NEWSPLEX CONVERGENCE MONITOR Representatives of any media group pursuing a convergence strategy are invited to contribute a brief profile of the company's activities to the Ifra's worldwide registry of cross-media news activities. The short online interview is available at http://www.ifra.com/website/newsplexonl.nsf/html/index.html. THE NEWSPLEX DIRECTORATE The world's most forward-thinking media and media-technology companies have underwritten development of the Newsplex prototype cross-media newsroom for demonstration, training and research in next-generation newshandling technologies and techniques for the converging marketplace of print, broadcast, online and mobile. These companies comprise the Newsplex Directorate, guiding the facility's activities and receiving priority access to its expertise and support programs. In addition to Ifra, Directorate members are Digital Technology International (USA); Edipresse Groupe (Switzerland); South Carolina ETV (USA), which hosts the facility on its campus; Jyllands-Posten (Denmark); Guardian Media Group Regional Newspapers (UK); CCI Europe (Denmark); The John S. and James L. Knight Foundation (USA); IMPRESA (Portugal), Archronica Architects (USA), which designed the facility; Star Publications (Malaysia); Morris Communications (USA); and PR Newswire (USA). Additional Directorate seats are available. SUBSCRIBER SERVICE To start, change or cancel your subscription to the Newsplex Trends Report, visit the Ifra Web site at http://www.ifra.com/website/ifra.nsf/html/ITR. If you have any problems or questions concerning your subscription, contact us at feedback@ifra.com. To subscribe by email, send a message from your email account to join-ifra-trendreport@kbx.de. To unsubscribe by email, send a message from your account to leave-ifra-trendreport@kbx.de. Ifra - the world's leading association for newspaper & media publishing www.ifra.com Unknown // 2:52 AM ______________________
Newsplex Trends Report - No. 5 March 2004 The Newsplex Trends Report is a periodic summary of activities, developments, research results and insights from the staff of the Ifra Newsplex at the University of South Carolina. The Newsplex is a prototype convergent micro-newsroom developed by Ifra for demonstration, training and research in next-generation multiple-media newshandling tools and techniques. TREND Mobile Publishing Diana Harris voted in the U.S. Democratic presidential primary in South Carolina at about 8 a.m. on Feb. 3 and walked out of the Quail Valley polling place in northwest Columbia to be greeted by two reporters with a Nokia camera phone. She was about to help Ifra Newsplex set new standards in journalism and news technology. The reporters from the University of South Carolina's school of journalism scribbled notes as Harris commented briefly about how the election could affect African-Americans and the economy. Then they snapped her picture with the Nokia 3600's integrated full-color VGA-resolution camera. The journalists were part of the Newsplex Mobile Media Project designed to explore and evaluate cutting-edge tools and techniques in convergent newshandling by combining the latest advancements in mobile phone and wireless Internet technologies with the well-refined skills of newspaper and television reporting. As Harris walked away, the reporters used the phone's keypad to input a text message summarizing the encounter, attached the photo, and emailed it directly from the mobile handset to a special type of Web site called a moblog, short for mobile web log. In all, seven teams of print and broadcast journalists enveloped the Columbia area to report Primary Day in all its varied nuances using first- and second-generation mobile imaging phones and advanced GMS/GPRS networks provided by Cingular Wireless. From before the polls opened in the morning until after the corks and tissues came out that night, these multiple-media journalists continuously captured and upload hundreds of digital pictures, video-audio shorts and text summaries to the site called the Newsplex/Cingular Wireless Election Connection, hosted by TextAmerica (http://scprimary.textamerica.com). Upon receipt, each upload was automatically formatted by TextAmerica's underlying technology and posted as a new entry on the web site, where it was instantly available for public viewing, comment and download. The entry about Harris posted at 8:15 a.m. At the year-old $2 million Newsplex prototype convergent newsroom, a uniquely constituted editorial team supported the field journalists and oversaw assembly of the Wireless Election Connection moblog. - A newsflow editor with 10 years experience as a television news director managed the overall process, directing the reporting teams toward the ultimate goal of providing a distinctively comprehensive and engaging presentation of the Primary Day story. - Storybuilders, one with background as an Associated Press wire service editor, another with decades reporting and editing for major metros, edited and categorized the constant flow of submissions from the mobile journalists all the while taking additional information from them over the same phones being used for newsgathering and delivery. - And a new type of hybrid informatics journalist called a newsresourcer, experienced in news judgment and skilled in information management augmented the moblog submissions with research and online links adding even greater depth and breadth to the presentation. For the item about Harris, the lead newsresourcer inserted a link to an online profile of the Quail Valley community showing its ethnic and economic diversity. Individually, each entry in the Wireless Election Connection documented a single action, statement or scene of the primary process – a voter's comment, a supporter's placard, a candidate's claim, a detractor's sneer, lines at polling stations, empty voting booths, people energized, tired, involved, disengaged, satisfied or angry. Each entry stands alone as a piece of micro-journalism. Collectively, however, the entries accumulated through the day to form an intricate mosaic revealing the larger trends and tones of a massively complicated community news event. In this way, the process melded some of the best attributes of in-depth, wide-ranging, detail-oriented newspaper reporting and real-time, putting-you-at-the-scene, visually engaging television coverage. It produced content of potential value to both of those traditional media, yet also resulted in a news presentation with a weight of its own for news consumers. It took its cues from the marketplace by tapping into the increasingly popular web log format and using the increasingly popular camera phones, yet notched both up to a higher level of news and information resource by applying professional editorial standards and workflows. The results were overwhelming to those involved in the project. Media attention to the new type of election coverage was considerable. Cingular Wireless put out a single press release about the event, and the company later found out that this would be its third most read release in the past year. By the time the Wireless Election Connection shut down coverage at 11 p.m., after N.C. Sen. John Edwards was declared the winner of the primary in his home state, TextAmerica statistics show that 379 other Web sites around the world were taking content from the Newsplex site. The hit counter for the 24-hour period was over 8500. The Wireless Election Connection is exactly the kind of effort for which the Newsplex was conceived. The results of this project will factor directly back into Ifra's training and support for converging media companies. An expanded version of this article is published in Ifra's "newspaper techniques" magazine and is available online at http://www.newsplex.org/knowledgebase/index.shtml. - Kerry J. Northrup, Director, IfraNewsplex, northrup@ifra.com CONTEXT - New ezine to cover European digital media http://www.journalism.co.uk/news/story820.shtml - 'Watchblogs' Put the Political Press Under the Microscope http://ojr.org/ojr/glaser/1076465317.php - MSNBC Freshens Up http://www.ojr.org/ojr/kramer/1076550248.php - Phone Cam Photo Atop NYT http://www.poynter.org/column.asp?id=31&aid=61103 - Study: E-Newsletter Readers Grow Itchy Trigger Fingers http://www.internetnews.com/IAR/article.php/3313471 - Why Blogs Mean Business http://www.business20.com/b2/web/articles/0,17863,575603,00.html - Tech Answers No Prayers http://www.business20.com/b2/web/articles/0,17863,573497,00.html - Guardian rejects tabloid http://media.guardian.co.uk/presspublishing/story/0,7495,1147813,00.html - Web publishers could be liable for libel Europe-wide http://www.journalism.co.uk/news/story815.shtml - 'Just text P-A-U-L to this five-digit number...' http://news.bbc.co.uk/1/hi/magazine/3451055.stm - A news librarian (news researcher) contributed to this report http://www.ils.unc.edu/ils/releases/RELEASE04_barreau.html - Conversations with Assignment Editors in a Television Newsroom on the Affect of Convergence on their Role as Primary Gatekeeper http://www.jour.sc.edu/news/convergence/issue7.html#conversations - What's Working and What's Not: A Survey of Print and Broadcast News Convergence Programs http://www.jour.sc.edu/news/convergence/issue7.html#what - Hand-held e-book readers to hit market soon http://www.japantimes.co.jp/cgi-bin/getarticle.pl5?nn20040203b3.htm - Makers Scramble To Put Some Bend In 'Electric Paper' http://www.washingtonpost.com/wp-dyn/articles/A34553-2004Feb11.html (subscription required) - Redefining the News Online http://ojr.org/ojr/workplace/1075928349.php - Byebye Mac? - Nach Ringier, Tamedia und NZZ planen auch Jean Frey, Basler Zeitung Medien und Espace Media Groupe den Ausstieg aus der Apple-Welt http://www.persoenlich.com/news/show_news.cfm?newsid=37881 - `Hindustan Times' among newspapers targeted by global media http://www.taipeitimes.com/News/edit/archives/2004/02/05/2003097557 - New US tabloids: more Ja Rule than Jack Straw http://www.csmonitor.com/2004/0205/p02s02-ussc.html - One day we'll all be reading e-papers http://media.guardian.co.uk/mediaguardian/story/0,7558,1143719,00.html - Irish Broadsheet to Go Tabloid http://news.scotsman.com/latest.cfm?id=2499832 - New York Times launches 1st blog http://www.cyberjournalist.net/news/000902.php - India: Media: Diversification key to growth http://www.agencyfaqs.com/news/stories/2004/01/25/8216.html - Good Job Prospects for Online Journalists http://www.journalism.co.uk/news/story802.shtml - Newspapers thriving in electronic era http://www.thestar.com/NASApp/cs/ContentServer?pagename=thestar/Layout/Article_Type1&c=Article&cid=1074813008687&call_pageid=968350072197&col=969048863851 - Yahoo! beefs up news operation http://media.guardian.co.uk/newmedia/story/0,7496,1122349,00.html - Independent drops Saturday broadsheet http://media.guardian.co.uk/presspublishing/story/0,7495,1123988,00.html - MINDS: European news agencies create a new generation of mobile information services http://www.presseportal.de/story.htx?nr=515395 - Will London's Tab Experiment Affect U.S. Broadsheets? http://www.mediainfo.com/eandp/news/article_display.jsp?vnu_content_id=2066198 - Tabloid boosts Times http://media.guardian.co.uk/presspublishing/story/0,7495,1119733,00.html - New daily targeted at private enterprise http://www.thestandard.com.hk/thestandard/news_detail_frame.cfm?articleid=44517&intcatid=2 - Times rolls out tabloid expansion http://media.guardian.co.uk/presspublishing/story/0,7495,1117212,00.html - News video gets mobile http://www.broadcastingcable.com/article/CA359497 - 'Push' technology gets a nudge http://www.boston.com/business/technology/articles/2004/01/05/push_technology_gets_a_nudge/ - CFJE-report on Knowledge Management in the media has hit the streets http://www.cfje.dk/cfje/VidBase.nsf/ID/CB00488977 - Non-Browser-Based Applications Grow in Popularity http://www.adweek.com/aw/iq_interactive/article_display.jsp?vnu_content_id=2060818 - Freewheeling 'bloggers' are rewriting rules of journalism http://www.usatoday.com/tech/news/2003-12-30-blogging-usat_x.htm - MIT Media Lab Offers a Simple Recipe for Publishing Homegrown News http://www.ojr.org/ojr/technology/1071702097.php - Live on the ocean wave http://news.bbc.co.uk/aboutbbcnews/hi/this_is_bbc_news/newsid_3303000/3303455.stm - Nikkei Flexes Its Online Muscle http://www.ojr.org/japan/qa/1070490296.php - The big issue - Which broadsheet will be the first to go fully tabloid? http://media.guardian.co.uk/mediaguardian/story/0,7558,1101961,00.html - Times reaps benefit of tabloid launch http://media.guardian.co.uk/presspublishing/story/0,7495,1100154,00.html - Les tabloïds déteignent sur la "presse de qualité" http://www.lemonde.fr/web/article/0,1-0@2-3452,36-344528,0.html - Mississippi Paper Shifts to Afternoon Publication http://www.editorandpublisher.com/editorandpublisher/headlines/article_display.jsp?vnu_content_id=2045973 - Rocky Mountain News first to distribute Newsbook online http://www.newsandtech.com/issues/2003/12-03/nt/12-03_newsbook.htm - Free Papers Won't Replace Paid Ones http://www.editorandpublisher.com/editorandpublisher/headlines/article_display.jsp?vnu_content_id=2041705 - Newspaper pullout readers skewed towards 25-34 age http://www.indiantelevision.com/headlines/y2k3/dec/dec20.htm - Why Do People Read Newspapers? http://www.ajr.org/Article.asp?id=3505 - Sun to launch broadsheet edition http://deadbrain.co.uk/news/article_2003_12_01_4914.php UPCOMING AT IFRA NEWSPLEX - Newsplex on Tour: The experience comes to you 24-28 May 2004: http://www.newsplex.org/program/training_tour.shtml - Backpack Journalism: Multiskilled multimedia newsgathering 21-25 June 2004: http://www.newsplex.org/program/training_backpack.shtml - Adplexing: Cross-media advertising training 20-23 September 2004: http://www.newsplex.org/program/training_ad.shtml - Visual Journalism Day at IfraExpo 11 October 2004: http://www.newsplex.org/program/training_visual.shtml - 4th International Summit on Newsrooms: "Next Steps" 9-10 November 2004: http://www.newsplex.org/program/training_summit4.shtml - Other Newsplex training and support activities http://www.newsplex.org/program/training.shtml NEWSPLEX CONVERGENCE MONITOR Representatives of any media group pursuing a convergence strategy are invited to contribute a brief profile of the company's activities to the Ifra's worldwide registry of cross-media news activities. The short online interview is available at http://www.ifra.com/website/newsplexonl.nsf/html/index.html. THE NEWSPLEX DIRECTORATE The world's most forward-thinking media and media-technology companies have underwritten development of the Newsplex prototype cross-media newsroom for demonstration, training and research in next-generation newshandling technologies and techniques for the converging marketplace of print, broadcast, online and mobile. These companies comprise the Newsplex Directorate, guiding the facility's activities and receiving priority access to its expertise and support programs. In addition to Ifra, Directorate members are Digital Technology International (USA); Edipresse Groupe (Switzerland); South Carolina ETV (USA), which hosts the facility on its campus; Jyllands-Posten (Denmark); Guardian Media Group Regional Newspapers (UK); CCI Europe (Denmark); The John S. and James L. Knight Foundation (USA); IMPRESA (Portugal), Archronica Architects (USA), which designed the facility; Star Publications (Malaysia); Morris Communications (USA); and PR Newswire (USA). Additional Directorate seats are available. SUBSCRIBER SERVICE To start, change or cancel your subscription to the Newsplex Trends Report, visit the Ifra Web site at http://www.ifra.com/website/ifra.nsf/html/ITR. If you have any problems or questions concerning your subscription, contact us at feedback@ifra.com. To subscribe by email, send a message from your email account to join-ifra-trendreport@kbx.de. To unsubscribe by email, send a message from your account to leave-ifra-trendreport@kbx.de. Ifra - the world's leading association for newspaper & media publishing www.ifra.com Unknown // 2:52 AM